In this week’s episode of The Cold Calling Podcast, we talk about the pros and cons of outsourcing your telephone prospecting activities to a third party or agency.

Under what circumstances should you consider doing this? What qualities should you be looking for in the person or company who will be calling prospects on your behalf? And what are some of the important mistakes to avoid?

If you have any comments, questions or feedback, or if you would like to suggest a topic for a future show, please e-mail mike@coldcallingpodcast.com or greg@coldcallingpodcast.com, or call our audio comment line on 020 7193 1295 (from within the UK) or +44 20 7193 1295 (from outside the UK).

Finally, we have recently launched a new podcast series focused on Business-to-Business marketing, titled (not surprisingly) The B2B Marketing Podcast. Check it out at www.b2bmarketingpodcast.com.

Listen Now:

 CCP032 - Pros & Cons of Outsourcing Telephone Prospecting [20:31m]: Play Now | Play in Popup | Download (5890)

This week on The Cold Calling Podcast, we talk through the terminology you probably hear on a daily basis, to help you figure out what it all really means.

What exactly is a suspect? When does a suspect become a prospect, and what constitutes a lead? When can you say a deal is actually closed? What’s the difference between a decision-influencer and a decision-maker? And when is a budget not a budget?

Answers to these questions (and more!) can be found in this week’s episode.

If you have any comments, questions or feedback, or if you would like to suggest a topic for a future show, please e-mail mike@coldcallingpodcast.com or greg@coldcallingpodcast.com, or call our audio comment line on 020 7193 1295 (from within the UK) or +44 20 7193 1295 (from outside the UK).

Listen Now:

 CCP031 - Terminology [24:16m]: Play Now | Play in Popup | Download (5835)